Dave R.

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How an Engaging Video Can Enhance Your Brand

Video is no longer a novelty. A few years ago, it was a perk of having the latest smartphone or video game console. Now, video is everywhere—from social media to news to television ads (and even in this blog post!). Video has exploded in popularity because it gives us a chance to connect with people on an emotional level, and studies have shown that emotionally engaging with content increases engagement overall.

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